For some it’s mere a question of look, for others it’s a good luck token but for most,  what to wear on New Year’s Eve requires serious thought.
This year, Who*s Who has created a special party dress in exclusive for yoox.com, an ultra-contemporary and glamorous style that is simply waiting to be shown off.


DISCOVER THE COLLECTION



A young brand that has transformed an orthographic sign into a punctuation of style, the asterisk as the distinguishing logo and symbol of the brand’s refined glamour.
The Who*s Who autumn winter collection stems from a desire to reinterpret classic women’s staples, suggesting looks for round-the-clock schedules.
Tradition and innovation characterize the choice of precious and natural materials, highlighted by a high-tech know how expressed through colorings and decorations, intarsia and embroideries. The latter, in particular, are revolutionary and the fruit of sophisticated finishes and craftsmanship. The entire gamut is complemented by a full range collection of colorful and original accessories: belts and muffs , hats and soft neckpieces, day and evening bags.
A unique style that trickles down to the most important dress, the one to don on New Year’s Eve. Fashioned exclusively for yoox.com, here is a 2012 version of the Little Black Dress: made from a shiny fabric with contrasting patent insets for a special  optical black and white effect.
So revel until the crack of dawn and greet the new year in style.